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Our branding also includes rules around how we talk and/or write about AppLovin. Here’s our basic guidelines.
When writing AppLovin, be sure to use a capital “A” and a capital “L” with no spaces between “App” and “Lovin”. Also please do not add an apostrophe (’) after “Lovin” such as “Lovin’”.
AppLovin helps mobile game developers connect with billions of global users each month so they can get discovered. Founded in 2012, the company provides a solution for mobile game developers to monetize, publish, understand, and grow their businesses—all in one place. Developers use AppLovin’s platform and powerful analytics tools to acquire new users and improve profitability. Lion Studios, AppLovin’s independent media division, gives developers access to proven resources for publishing and promoting their apps. AppLovin is headquartered in Palo Alto with offices in San Francisco, Dublin, Beijing, Tokyo, Seoul, Toronto and Berlin. Learn more at www.applovin.com.
Whenever you reference AppLovin, make sure to hyperlink to www.applovin.com.
Lion Studios is a media division of AppLovin that works with mobile developers of all sizes to publish, market, and grow their business. Any written reference of Lion Studios should be followed by “is a media division of AppLovin.”