Topic Category: In-app Bidding

MAX: In-app bidding vs. Waterfall

MAX Bidding: What the shift to in-app bidding means for monetization

by Aimee Kessler-Evans on Jun 5, 2024

AppLovin’s Idil Canal: How In-app Bidding Drives Monetization

by AppLovin on May 18, 2023

Maximize Revenue Through MAX’s Unified Auction – Google Bidding Now Available to All Publishers

by AppLovin on May 1, 2023

A/B Testing Graphid

How to Accelerate Growth Through A/B Testing

by AppLovin on Nov 1, 2022

In-app Bidding Helps Game Devs Increase ARPDAU and Reduce Workload

by Maksym Zerkakh on Aug 16, 2022

AppTout Discussing In-App Bidding

by Maksym Zerkakh on Aug 16, 2022

Kolibri Studios Discussing MAX In-App Bidding

by Maksym Zerkakh on Aug 16, 2022

How to Connect Networks Ep03

by Maksym Zerkakh on Aug 1, 2022

What is Supply Path Optimization (Part 2): Programmatic Efficiency

by AppLovin on Jul 7, 2022

What is Supply Path Optimization? (Part 1)

by AppLovin on Jul 5, 2022

In-App Bidding Questions Answered by Idil Canal

A Closer Look at How In-App Bidding Can Increase Monetization With AppLovin’s Idil Canal

by Maksym Zerkakh on Sep 27, 2021

Mobile App Marketing Insights for 2021 and Beyond

by AppLovin on Aug 2, 2021

Axon.ai coming October 1