MAX

#SHIPPED 2024: Product Updates Driving Mobile App Growth

The Future of Bidding is Now

GDC 2024: Our Predictions for Mobile Developers

Predictions: 2024 Brings New Ways to Engage and Win Users 

Grow Your Business with Our Resource Center

#SHIPPED: Product Updates Driving Mobile App Growth

Capturing the Upturn: Holiday Spend Driving Renewed Growth Across the Mobile Ecosystem 

6 Steps to Boost App Ad Revenue This Holiday Season

Amplify Shanghai 2023 and the Future of Mobile Marketing

Insight, Innovation, & Connection at Amplify Seoul 2023

AppLovin’s First-Ever Dubai Connects was a Success

Improve the Technical Health of Your App This Summer

Unleashing Global Growth at Amplify Vietnam

AppLovin’s Idil Canal: How In-app Bidding Drives Monetization

MAX Pro-Tips: Increase Revenue From Your Apps

Maximize Revenue Through MAX’s Unified Auction – Google Bidding Now Available to All Publishers

3 More Mobile Monetization Strategy Success Stories

ARPDAU to UA: 360° of Mobile Business Growth

Best Practices to Combat Seasonal CPM Drop

MAX Power Forward 3: Improving Business Operations

Fight fraud and improve eCPMs: How to implement app-ads.txt for your app

MAX Power Forward 2: Ensuring Positive User Experiences

MAX Pro Tips 5: User Segmentation

MAX Pro Tips 4: A/B Testing

MAX Power Forward: Driving Incremental Revenue

MAX Pro Tips 3: Bulk Editing Tools

MAX Pro Tips: Auto CPM

MAX Pro Tips 1: Brand Safety

How to Accelerate Growth Through A/B Testing

Gain Greater Control Over Ad Visibility with MAX Ad Review

Target ROAS Campaigns for IAP to Reach Your Goals

Three Ways to Measure User-Level Ad Revenue with AppLovin MAX

The Best Software Features for App Monetization

5 Ways ALX In-App Inventory Delivers on Audience and Growth

AdWeek Nominated AppLovin for an Award, Here’s Why

MAX Academy Part 3: Direct Sold and Performance Reports

MAX User Journey: Innovation in Stopping Bad Ads

MAX Academy Part 2: A/B Testing & Brand Safety

How 3 Popular Apps Accelerated UA Through AppLovin’s Solutions

Google to join the 20+ SDK bidders available through MAX – a major step forward for the mobile app ecosystem

MAX Academy Part 1: Ad Units, Networks, & Waterfalls

AppLovin’s Partner Directory Now Available

What is Supply Path Optimization? (Part 1)

Running Direct-to-Advertiser Campaigns with MAX Direct Sold

Introducing MAX Direct Sold

Getting Started with Hybrid Monetization

App Monetization 101: How to Build a Sustainable Revenue Stream

App Developers – This is Your Secret Weapon for Massive Growth

How to Build Superior User Experience with MAX’s Ad Review

Using Waterfall Segmentation to Optimize User Targeting

What is In-App Advertising?

Thank you, MoPub; Welcome MoPub publishers and DSPs

MAX Features Update — March 2022

Smillage’s Love Fantasy Captures Hearts, Installs, and Growth

MAX and MoPub Teams Combine Expertise for Superior MAX Experience and Results

How Developers are Benefiting from the Integrated MAX Platform

Quick Tips to Help You Maximize Your MAX Experience

MAX+MoPub Feature Integration Update — February Launches

Developers Moving to MAX: Growth Tools You Need to Know About

More MoPub Features Integrated into MAX via Major SDK 11.0 Release

Developers Moving to MAX: New Analytics Features You Need to Know About

New MAX Brand Safety Features to Protect Your Brand

Migrating to MAX: New Developer Tools Just Released

MAX + MoPub: New Demand Features You Need to Know About

Top Developers Are Moving to MAX: This Features Checklist Explains Why

MoPub Transition: Many New MAX Features Launch, More to Come

AppLovin’s David White Talks Game Marketing, Advertising, and Monetization at Hyper Games Conference #3

Why Mediation is Critical to the Growth of the Global App Economy

A Closer Look at How In-App Bidding Can Increase Monetization With AppLovin’s Idil Canal

MAX Adds 3 New Bidders to Increase Global Demand

Here’s How 3 Popular Apps Accelerated UA Using the AppLovin Growth Suite

3 Key Takeaways for How to Monetize Your Apps With a Hybrid Approach

WildCard Games leverage AppLovin’s holistic solutions to accelerate growth

What is eCPM for Mobile Ads?

Why You Need Marketing Automation to Grow Your Apps

What is Hybrid Monetization?

Debunking iOS 14.5 Myths for Advertisers and Developers

Launch Your Apps Faster with MAX’s Automated Testing Suite

How Green Panda Games Perfects Growth Through Automation with AppLovin

Draw Coliseum’s Huge Revenue Increase With AppLovin’s Growth Suite

What is ARPDAU?

3 Solid A/B Tests to Boost Your Revenue

Mastering Steady Growth With Hamster Tycoon: How This Korean Indie Studio Did It

Are You Prepared for Apple’s iOS 14.5 Updates?

Breaking Down the Success of Wordscapes: How to Strengthen Longevity in Your Casual Game

What is a Waterfall? (And Why It’s Time to Say Goodbye Forever)

How In-App Bidding Helps Homa Games Grow UA and Ad Revenue for Hyper-Casual Games

How Super Free Games Broke into the Top-Grossing Games in 114 Countries

AppLovin’s Biggest Success Stories in 2020: Increasing Revenue, Growth, and Efficiency

A Must-Watch Video: How In-App-Bidding Helps You Ship Games Faster and Maximize Revenue

Ask the Dev: The Secret Sauce for CookApps’ 800% Boost in Revenue Across Their Games

A Deep Dive Into Ad Monetization: 4 Things You Should Be Doing to Optimize Your Data

PGC Recap: Hybrid Approach Improves ARPDAU for Studios & ‘If You Want to Earn More Money with Less Work, Definitely Consider MAX!’

Eureka Studio’s Unconventional Journey to Reach No. 1, Plus Achieving a 30 Percent ARPDAU Lift With MAX

Pocket Gems’ ‘Episode’ Improved Player Experience and Increased Ad ARPDAU 60% on Android With MAX

‘Park Master’ and Its Rise to Top U.S. Charts: How SparkLabs & MAX Helped

‘It’s Been a Game Changer’: How Beresnev Games Improved Profits and ROAS Through User-Level Ad Data

How MondayOFF’s Be a pong Reached the Top of the App Store Charts

Ask the Dev Live: Fanatee on the Move From Ad Waterfalls to In-App Bidding

Event Roundup: What’s the Latest in In-App Bidding?

How Kayac Hit #1 with Hyper-Casual Game Park Master

Ask The Developer Live: PeopleFun’s Journey with In-app Bidding

Suji Games Self-Publishes Hypermarket 3D and Dominates the Charts

MAXing out ARPDAU: Customer Success Stories

Bringing Your Data Analysis Together with Cohort Reporting in MAX

Ask the Developer: Kayac on Reaching #1 With Park Master

Automate Your Monetization With MAX’s New Ad Unit Management API

N3TWORK boosts Ad Revenue ARPDAU by over 75% with MAX

MAX Moves Into In-App Bidding Open Beta on Facebook Audience Network

Take Ad Revenue Attribution to the Next Level With MAX

MAXed Out Customer Success Stories

Why mobile banner ads persist in a video and playable world

MAX In-App Bidding is the Future of Mobile Monetization

AppLovin acquires SDK management tool SafeDK

AppLovin acquires MAX to bring in-app bidding to its network