360 Growth
Improve monetization and UA to create 360º growth for your apps
Metaplay and Gamification in Mobile Ads
Sep 27, 2024How to win with IAP return on ad spend campaigns
Jun 20, 2024AppLovin Q1 2024 Updates! #SHIPPED
Apr 18, 2024Mobile Stars – Taking Risks and Growing Paid UA
Feb 8, 2024AppLovin Q4 ’23 Updates! #SHIPPED
Jan 18, 2024#SHIPPED: Product Updates Driving Mobile App Growth
Jan 18, 2024The Way to UA: Customer Acquisition Cost, Simplified
Dec 19, 2023Mobile Stars – Variety is the Spice of Success
Dec 13, 2023Mobile Stars – Game Studio Pro Rapid Fire
Dec 12, 2023Mobile Stars – Tips & Advice from Mobile Game Pros
Dec 12, 2023Mobile Stars – Making Ads Feel Welcome in Games
Dec 7, 2023Mobile Stars – Q4 Tips for Driving Success
Nov 1, 2023Popular Apps That Are Winning the Growth Game
Oct 19, 2023AppDiscovery’s AI advancements enabled Rollic to scale globally and hit ROAS targets quickly.
Oct 6, 2023Ad Creative AI with SparkLabs: Key Insights
Oct 5, 20235 Reasons Why You Should Be Testing CTV
Sep 13, 2023AppDiscovery’s AI Advancements
Aug 7, 2023Unleashing Global Growth at Amplify Vietnam
Jun 22, 2023Picsart scaled their user base with cost-efficient ROI by advertising on CTV with AppDiscovery
May 23, 2023How to Run Effective Performance Marketing Campaigns
Apr 12, 2023ARPDAU to UA: 360° of Mobile Business Growth
Mar 2, 2023Lessmore Games share their experience with AppLovin’s 360° approach to mobile app monetization
Jan 30, 2023Leading food delivery app, Yemeksepeti, finds profitable scale in a crowded market with AppDiscovery
Dec 30, 2022How to Accelerate Growth Through A/B Testing
Nov 1, 2022Scaling Your App Business Beyond Social Marketing
Sep 22, 2022Best Practices for New User Onboarding
Sep 6, 2022Picsart & AppLovin Success Story
Aug 16, 2022What is Marketability Testing for Ads?
Aug 9, 2022Best Practices for Mobile User Acquisition
Jul 12, 2022AppDiscovery Introduces Total ROAS Campaigns
Jun 14, 2022Azur Games’ Stack Ball dominated the Google Play charts and stayed at #1 for over 3 months
Mar 23, 20225 Developer Horror Stories and How to Avoid Them
Oct 28, 20218 Ways to Increase User Engagement
Oct 14, 2021The Best User Acquisition Practices for Your App
Jul 8, 2021AppLovin’s Roundup of Success Stories
May 28, 2021Why You Need Marketing Automation to Grow Your Apps
May 21, 20213 Solid A/B Tests to Boost Your Revenue
Mar 31, 2021Common Myths About Mobile Ads Debunked
Feb 18, 2021AppLovin’s Global Awards Roundup 2020
Dec 23, 2020How Developers in the Hyper-Casual Genre Stay Competitive & What Your Studio Can Do to Keep Up
Sep 15, 2020Ask the Dev: How to Determine Your UA Strategy
Aug 26, 2020How Kayac Hit #1 with Hyper-Casual Game Park Master
Jun 11, 2020The Art of Building A Mobile Game
Feb 5, 2020Ask the Developer: Hypr Games on the potential of hyper-casual games in India and abroad
May 1, 2019Future of Mobile Gaming: How AI is changing mobile games and their development (part 4)
Apr 24, 2019Ask the Developer: How PocApp Studios evolved from a university project to a viable business
Nov 1, 2018Ask the Developer: How Chinese developer Zenjoy propelled Word Connect to the top 3 games in the US
Aug 22, 2018Hyper-Casual: Mobile Gaming’s Newest Genre
Aug 4, 2018Building a company against the Frightful Five
Apr 18, 2018Dissecting the hype over hyper-casual games
Mar 7, 2018ASO: A primer for app marketers
Jun 21, 2017Game devs: What middle class growth and mobile adoption rates around the world mean for you
Apr 7, 2017Game devs: 5 things to always remember about LTV
Jan 13, 2017