360 Growth

Improve monetization and UA to create 360º growth for your apps

How to win with IAP return on ad spend campaigns

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App Store Optimization: Custom Product Pages & Custom Store Listings

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#SHIPPED 2024: Product Updates Driving Mobile App Growth

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How Plus! Helped a Leading Online Marketplace Win More Buyers

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8+ Stats that Prove the Value of Mobile Coupons and Offers

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Master Mobile App Marketing With Our 2024 Mobile App Trends Report!

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UA Growth Hacks: Leveraging AI for Performance Campaigns

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multi-campaign strategy

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2024 Predictions - Mobile Advertising

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#SHIPPED: Product Updates Driving Mobile App Growth

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OTTO

Success Stories

The Way to UA: Customer Acquisition Cost, Simplified

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Mobile Marketing: Embracing Trends and Strong Partnerships

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Capturing the Upturn: Holiday Spend Driving Renewed Growth Across the Mobile Ecosystem 

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Reaching & Converting Users with Mobile Affiliate Marketing

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Popular Apps That Are Winning the Growth Game

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Mobile Advertising Myths That Are Holding Performance Marketers Back

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Rollic

Success Stories

Ad Creative AI with SparkLabs: Key Insights

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5 Reasons Why You Should Be Testing CTV

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DealDash

Success Stories

Amplify Shanghai 2023 and the Future of Mobile Marketing

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AppDiscovery AI Advancements

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Unleashing Global Growth at Amplify Vietnam

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Picsart CTV

Success Stories

Kikoff

Success Stories

Elevate Your App Marketing with AppLovin’s Performance-Based CTV Advertising

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Mode Mobile

Success Stories

How to Run Effective Performance Marketing Campaigns

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ARPDAU

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Yemeksepeti

Success Stories

Must-Know Marketing KPIs for Measuring Your Mobile App’s Performance

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A/B Testing Graphid

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Brigit

Success Stories

6 Strategic Tips From Belka Games on User Engagement and Retention

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Scaling your app business beyond social

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Daily Yoga

Success Stories

Best Practices for New User Onboarding

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Best Practices for Mobile User Acquisition

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AppDiscovery Introduces Total ROAS Campaigns

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SmartNews

Success Stories

Picsart

Success Stories

Fastic

Success Stories

Bigo Tech

Success Stories

Azur Games

Success Stories

Smillage’s Love Fantasy Captures Hearts, Installs, and Growth

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Developer Horror Stories

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Reduce App User Churn

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Increase User Engagement

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AppDiscovery Part 1: Strategies for Scaling Ad ROAS Campaigns

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Insider Tips From Lion Studios on Getting Started in Mobile Games

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Fastic Reaches Beyond Just Social to Expand Global UA

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Mobile App Marketing Insights for 2021 and Beyond

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WildCard Games AppLovin case study

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The Best User Acquisition Practices for Your App

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AppLovin’s Roundup of Success Stories

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Why You Need Marketing Automation to Grow Your Apps

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What is iOS 14.5? What Devs Need to Know to Stay Ahead of the Game

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Draw Coliseum’s Huge Revenue Increase With AppLovin’s Growth Suite

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3 Solid A/B Tests to Boost Your Revenue

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Mastering Steady Growth With Hamster Tycoon: How This Korean Indie Studio Did It

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What is a Waterfall? (And Why It’s Time to Say Goodbye Forever)

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Common Myths About Mobile Ads Debunked

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AppLovin’s Global Awards Roundup 2020

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Game-Changing Soft Launch Strategies: The Best Approaches

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How Developers in the Hyper-Casual Genre Stay Competitive & What Your Studio Can Do to Keep Up

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Ask the Dev: How to Determine Your UA Strategy

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Game Developers Conference 2020 Takeaways: The Pandemic’s Impact on Gaming, Plus Trends in Asian Markets

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‘Park Master’ and Its Rise to Top U.S. Charts: How SparkLabs & MAX Helped

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Ask the Dev: 8 Key Takeaways That Helped Etermax Improve Testing and ROI

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How Kayac Hit #1 with Hyper-Casual Game Park Master

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pocket gamer digital image

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Ask the Developer: How a Chinese Florist Turned-Game Developer Made Top Three in an International Contest

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Ask the Developer: Kayac on Reaching #1 With Park Master

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The Art of Building A Mobile Game

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AppLovin_AmplifySeries_Berlin_2019_1440x810

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collection mechanic in games

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ask the developer hypr games

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Artificial intelligence in mobile games

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Ask the Developer - MagicAnt

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Applovin-ask-the-developer-PocAppGames

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AppLovin-future-of-mobile-gaming-analysis-part-1

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Applovin-ask-the-developer-dumpling-design

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AppLovin-amplify-connects-vancouver-October-2018

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applovin-ask-the-developer-lionbird-studios-interview

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AppLovin-applovin-ad-tech-deconstructed-what-is-an-ad-exchange (1)

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Hypercasual mobile game genre blog post

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Ask the Developer: East Side Games on making counterculture games and licensing an IP

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applovin-build-startup-company-Facebook-Apple-Amazon-Netflix-Google

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applovin-sephora-mobile-marketing-analysis

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Applovin-the-rise-of-hyper-casual

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applovin-ask-the-developer-smartnews-user-acquisition-interview

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AppLovin-2018-user-acquisition-opportunities-mobile-shopping-gaming

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AppLovin-cryptocurrency-pros-and-cons

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applovin-india-mobile-market-differences-potential-analysis

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Ask the Developer: Fluffy Fairy Games on the importance of community

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Ask the Developer with Select Button

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AppLovin ask developer native ads

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AppLovin ASO mobile blog image

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how to promote mobile game

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Middle class mobile adoption rates AppLovin blog image

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5 lesser-known things an attribution solution must have

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Game devs: 5 things to always remember about LTV

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6 things you need to measure to get your LTV calculation right

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Contextual monetization: What it is and why it matters

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