Product Category: MAX

Mobile growth strategies should target user behaviors to be successful with hybrid monetization

How Hybrid Monetization is Unlocking New Growth for Mobile Gaming

by AppLovin on Jul 9, 2024

How to win with IAP return on ad spend campaigns

by Maksym Zerkakh on Jun 20, 2024

AppLovin Careers – Values, Product Knowledge, and Growth

by Maksym Zerkakh on Jun 17, 2024

Mobile Stars – Playside Studios on Formulas for Success

by Maksym Zerkakh on Jun 11, 2024

MAX: In-app bidding vs. Waterfall

MAX Bidding: What the shift to in-app bidding means for monetization

by Aimee Kessler-Evans on Jun 5, 2024

Scaling Bidding with MAX: Technical Health

by Maksym Zerkakh on May 8, 2024

AppLovin Q1 2024 Updates! #SHIPPED

by Maksym Zerkakh on Apr 18, 2024

Mobile Stars – How Hungry Studio Views Industry Changes

by Maksym Zerkakh on Apr 12, 2024

The Future of Bidding is Now

by Maksym Zerkakh on Mar 26, 2024

Grow Your Business with Our Resource Center

by AppLovin on Jan 25, 2024

AppLovin Q4 ’23 Updates! #SHIPPED

by Maksym Zerkakh on Jan 18, 2024

#SHIPPED: Product Updates Driving Mobile App Growth

by AppLovin on Jan 18, 2024