Category: Uncategorized

Why mobile banner ads persist in a video- and playable-first world

Why mobile banner ads persist in a video and playable world

by AppLovin on Feb 13, 2025

What is a playable ad

What is a playable ad?

by AppLovin on Jan 31, 2025

What is Hybrid Monetization?

by AppLovin on Sep 24, 2024

AppLovin-2018-user-acquisition-opportunities-mobile-shopping-gaming

It’s Time for Shopping Apps and Games to Double Down on User Acquisition

by AppLovin on Jul 29, 2024

A split graphic illustrating the difference in user acquisition campaigns for mobile apps, with a young woman on the left holding a yoga mat and using a smartphone, symbolizing non-gaming apps, and a young man on the right intently focused on playing a game on his smartphone, representing gaming apps. The background includes a line graph overlay, indicating the analytical approach to user engagement trends in both sectors.

User acquisition in gaming and non-gaming: Key differences

by AppLovin on May 2, 2024

Ad Creative AI with SparkLabs: Key Insights

by Maksym Zerkakh on Oct 5, 2023

Migrating From Unity to Other Game Engines

by Basil Shikin on Sep 18, 2023

Adam Foroughi

My Views on The Unity Price Change

by Adam Foroughi on Sep 15, 2023

5 Reasons Why You Should Be Testing CTV

by AppLovin on Sep 13, 2023

Amplify SF 2023: AI Takes Center Stage

by Maksym Zerkakh on Sep 7, 2023

AppLovin Array Expands Samsung Partnership in LATAM, Launching On Samsung Devices in Brazil

by AppLovin on Sep 5, 2023

Amplify Shanghai 2023 and the Future of Mobile Marketing

by Maksym Zerkakh on Sep 4, 2023