Mobile Apps Blog

Advertisers, Developers

Fight fraud and improve eCPMs: How to implement app-ads.txt for your app

by AppLovin on Jan 13, 2023

Developers, Product News

MAX Power Forward 2: Ensuring Positive User Experiences

by Doug Borghese on Jan 10, 2023

Developers

MAX Pro Tips 5: User Segmentation

by Doug Borghese on Dec 22, 2022

Developers

MAX Pro Tips 4: A/B Testing

by Doug Borghese on Dec 20, 2022

Company Culture

AppLovin Cares: Helping for the Holidays

by AppLovin on Dec 19, 2022

Developers

MAX Power Forward: Driving Incremental Revenue

by Doug Borghese on Dec 14, 2022

Developers

MAX Pro Tips 3: Bulk Editing Tools

by Doug Borghese on Dec 8, 2022

Advertisers, Developers

Reach In-App Consumers with the Power of Contextual Advertising

by AppLovin on Dec 1, 2022

Advertisers

Best practices to power up your creative strategy this season

by Jessica Dolan on Nov 23, 2022

Developers

MAX Pro Tips: Auto CPM

by Doug Borghese on Nov 23, 2022

Advertisers, Developers

Must-Know Marketing KPIs for Measuring Your Mobile App’s Performance

by AppLovin on Nov 15, 2022

Developers, Product News

MAX Pro Tips 1: Brand Safety

by Doug Borghese on Nov 8, 2022