Dev Q&A

How Green Panda Games Revamps their Overall UA Performance

In this episode of Ask the Dev, Green Panda Games, the creator of chart-topping hyper-casual games with over 23 apps launched and over 12 million monthly active users, such as Mining Inc. discusses the importance of LTV-focused metrics like return on ad spend, or ROAS, a metric that is critical for game developers to allocate and spend their budgets efficiently. UA automated solutions like AppDiscovery, make it easy for studios to find growth by pinpointing high-quality users to allow you to achieve ROAS goals while also increasing install volume across your portfolio.

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